Teen and Young Adult Marketing Terms and definitions
Viral Marketing
Viral Marketing is a marketing technique that uses social networks and encourages consumers to pass on messages can exponentially increase the awareness of a brand. This low-cost technique relies heavily on word-of-mouth delivery and is extremely effective at using the internet to generate a large amount of interest in a product or service.Similar Terms:
- Word-Of-Mouth Marketing
- Buzz Marketing
- Network Marketing
View relevant case studies:
Viral Marketing Case Study
